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Measuring the impact of any corporate initiative is necessary and valuable. Leadership development initiatives are no exception. However, knowing what results to measure, how to measure them and measuring their impact relative to your organization are the million dollar questions.
Align with corporate goals.
Your leadership development initiative must be directly linked and aligned with your organization’s goals and strategies. This first step is critical, because the initiative will not be seen as valuable if it does not help move the company forward. In fact, every single day, everyone in the organization and everything they do must be tied to what the organization is striving to achieve, otherwise why do it? It would be a waste of money, resources, time and focus.
Identify core leadership competencies.
Once the corporate goals and strategies are clearly articulated, you can then ask the question, “What leadership competencies, skills, and qualities will be necessary in order for us to reach these corporate goals?” And, “Unless we have these (leadership competencies, skills, and qualities), we might not be able to achieve the results we strive for?”
The answer to these questions will give you a list of critical leadership competencies that you need, because without them you are uncertain of reaching your financial or organizational goals. Experience has taught us that the number of competencies that can be developed over a period of two years time frame is somewhere between 10 and 15. There are many factors that impact the exact number and it also depends on how your organization currently embraces existing competencies, and the knowledge and capability of your organization’s leaders to execute them.
Measure impact and results.
Dave Ulrich, in his book, “The HR Value Proposition,” recommends measuring both Return on Investment and Return on Intangibles.
Return on investment.
One way to measure return on investment is to align corporate roles and responsibilities, projects and initiatives with your leadership competencies. Although there are many ways to measure leadership impact on return on investment, I like the following method for benchmarking progress as to how leadership skills impact the company’s business strategies, goals, and results.
- First, identify a current or future business project, initiative or activity at work.
- Determine which leadership competencies would be critical to the success of the project.
- Determine what percentage this leadership competency has on the successful outcome of the project.
- Then track, benchmark, measure progress every 3 months (or in a shorter time frame if it is a short term project) on both the initiative itself, and the leadership results.
- Determine the financial impact, at the completion of the project by identifying the revenue and/or expense savings. Finally, assign the pre-determined percentage to determine the leadership impact on the total financial results.
With this methodology, it’s easy to see if you are on track with a project and to track leadership progress as well as measure results.
Return on intangibles
To measure return on intangibles, Ulrich suggests starting with an intangible audit, and he provides a sample template to assist organizations in this endeavor. For more information, go to https://surveys.rbl.net/intangibles-web.
In summary, it is imperative that we measure the value of leadership in our organizations. We must focus on what we do as leaders as well as what we deliver. We must build value through our leadership competencies that align with and help accomplish strategic goals.
Recommendations
Recommended reading: “The HR Value Proposition,” by Dave Ulrich and Wayne Brockbank.
Recommended Corporate Leadership University training course: “Foundations of Leadership:” A one day training course to begin to shift or enhance the culture of leadership in your organization by developing a personal and professional leadership foundation. Conducted by Vision Quest Consulting. Call or email us for more information. 978-692-4454, wcapland@visionquestconsulting.com
We offer leadership consulting to help you measure the leadership initiatives in your organization. Call or email us for more information. 978-692-4454, wcapland@visionquestconsulting.com
Leadership Coaching Newsletter is written and produced by Wendy Capland. If you have any questions or comments, please send them to: wcapland@visionquestconsulting.com. We'd love to hear from you.
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Copyright Wendy Capland 2000 - 2006. All rights reserved.
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